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Meijer Adds Closed-Loop Measurement Capability to Retail Media Network

Progressive Grocer

Division continues to see growth through integrated marketing, e-commerce partner campaigns.
miesiąc temu

Meijer Enhances its Retail Media Network with New Closed-Loop Measurement Capability

Meijer Newsroom

Meijer Media continues to experience growth through integrated marketing and ecommerce partner campaigns. Mar 18, 2024. GRAND RAPIDS, Mich.
miesiąc temu

Clinical to medical: Closed loop marketing and connectivity with Veeva

Discover how Veeva Systems is revolutionising closed loop marketing and connectivity in biopharma, from clinical to medical.
3 miesiące temu

Amex Is Making A Statement With Closed-Loop Measurement

American Express doesn't just issue credit cards; it's also in the attribution business. Because Amex can see both sides of a transaction,...
7 miesięcy temu

Embracing the Future: Closed-Looped Measurement in the Cookieless Era

Retail TouchPoints

Marketers will soon need to strategically rethink their measurement methodologies. The imminent end of third-party cookies in the second...
2 miesiące temu

TransUnion and MRI-Simmons Collaborate to Enable Addressability throughout the Advertising Ecosystem

Partnership brings together data and technology to power actionable insights for marketers, their agencies, and their media partners...
4 tygodnie temu

TikTok Shop ends Shopify integration in push for closed loop model

From September 12, TikTok Shop will end its Storefront service, meaning merchants hoping to cash in on TikTok's huge userbase and powerful...
7 miesięcy temu

How Closed-Loop Attribution Is Shaping Marketing in the Tourism Industry

One way to accurately measure campaign effectiveness is with closed-loop attribution, which credits each channel, campaign, and ad for the role...
17 miesięcy temu

Why B2Bs Need Closed-Loop Analytics

Marketing attribution has always been challenging for businesses with multiple touchpoints in the customer lifecycle. Learn why B2Bs need closed-loop...
34 miesiące temu

NADA2024

Cox Automotive Inc.

See how connected marketing solutions from Autotrader, Kelley Blue Book and Dealer.com, powered by Cox Automotive's proprietary first-party data, help you...
7 miesięcy temu