Once a soft drink only served at soda fountains for 5 cents per glass, Coca-Cola can now be found anywhere.

Knowing his entire life that it was his father, Earl R. Dean, who designed the bottle, it became the authors mission to get the story told before the truth was forever lostto set the record straightnot only for his father and his ...

... Coca-Cola, Orange Crush, and Sylvania light bulbs. Ads painted by famous artists became prestigious. But the art world still refused to recognize advertising as “true art.” Many, if not most, of the well-known illustrators of the time ...

With vivid portraits of the entrepreneurs who founded the company -- and of the colorful cast of hustlers, swindlers, ad men, and con men who have made Coca-Cola the most recognized trademark in the world -- this is business history at its ...

This is an excellent introduction to the complexities of 'American interests,' the realities of corrupt rationale invoked in the pursuit of world health, and the need to take a longer view than the immediate to see how substance and ...

Now Pendergrast tells the full story of why Coke--more than 99% sweetened water--is the quintessential American product, and how it changed the course of American capitalism.

Mark Thomas -- a legendarily seditious comedian and human rights activist -- is a recovering Coca-Cola addict, a self-described "middle-aged fat dad with asthma" who decides to trek around the globe investigating the stories and people Coca ...